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Finding Broken Links through Google Analytics Universal

Well you probably have heard by now that Google Analytics is sunsetting Universal Analytics in July 2023… 😭 So this post is not well-timed, but since someone asked me recently how to find broken links through Google Analytics – I figured I’d answer...

My Jam: T-shaped Marketer

As I’ve been introduced to new clients and prospects on Digital Marketing, I was struggling on how to share what it is I do, considering it does range across a few different areas of marketing. I was calling myself a “broad specialist”, which...